Ogbon ju agbara lo; brains surpass power – Yoruba proverb. One could look at the campaign of 2012 as the triumph of brains over brawn, strategy over power, tactics over wealth. Indeed, pundits discuss Obama’s strategy as one which early on aligned him with the middle class but discredited his opponent as a friend of the wealthy. As noted in Wanna B Prez?, Obama’s game plan in 2008 included a physical and virtual campaign, 50-state door to door grassroots organization, and effective use of social networks. Likewise, 2012 revealed a repeat of this strategy alongside a harder-edged message engineered to…
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